Testing Dynamic Content Using Test&Target Widget Offers

Want to see how everything connects together? Watch this freaking awesome video.     Want to know the details? Keep reading….   I recently was presented with an interesting problem: Return a chunk of content from a CMS based on the Offer that Test&Target served up to a visitor.   After doing a little digging […]

Testing Dynamic Content Using Test&Target Widget Offers

Want to see how everything connects together? Watch this freaking awesome video.     Want to know the details? Keep reading….   I recently was presented with an interesting problem: Return a chunk of content from a CMS based on the Offer that Test&Target served up to a visitor.   After doing a little digging […]

Using Omniture's Link Handler Plug-in

  In this tutorial you will learn how to use Omniture’s Link Handler Plug-in to capture additional data to describe links that are being clicked on.   Special thanks to Andreas Dierl   Code Mentioned [javascript] /* * Plugin: linkHandler 0.5 – identify and report custom links */ s.linkHandler=new Function(“p”,”t”,”” +”var s=this,h=s.p_gh(),i,l;t=t?t:’o’;if(!h||(s.linkType&&(h||s.linkN” +”ame)))return ”;i=h.indexOf(‘?’);h=s.linkLeaveQueryString||i

Using Omniture’s Link Handler Plug-in

  In this tutorial you will learn how to use Omniture’s Link Handler Plug-in to capture additional data to describe links that are being clicked on.   Special thanks to Andreas Dierl   Code Mentioned [javascript] /* * Plugin: linkHandler 0.5 – identify and report custom links */ s.linkHandler=new Function(“p”,”t”,”” +”var s=this,h=s.p_gh(),i,l;t=t?t:’o’;if(!h||(s.linkType&&(h||s.linkN” +”ame)))return ”;i=h.indexOf(‘?’);h=s.linkLeaveQueryString||i

Charles, It's Not Just For Tag Validation – Part 1

When I first started implementing web analytics solutions for clients, my tool of choice for peeking inside the image requests being sent to the vendor was Charles.  I’ve since moved on to using httpFox as my primary page tag validation tool but Charles has other features that I just can’t live without.   Map Local […]

Charles, It’s Not Just For Tag Validation – Part 1

When I first started implementing web analytics solutions for clients, my tool of choice for peeking inside the image requests being sent to the vendor was Charles.  I’ve since moved on to using httpFox as my primary page tag validation tool but Charles has other features that I just can’t live without.   Map Local […]