Category Archives: TMS

Adobe’s performanceTiming plugin, with some improvements and an explanation

As Page Performance (rightfully) gets more and more attention, I’ve been hearing more and more questions about the Performance Timing plugin from Adobe consulting. Adobe does have public documentation for this plugin, but I think it deserves a little more explanation, as well as some discussions of gotchas, and potential enhancements. How It Works Adobe’s Page […]

33 Sticks To No Longer Create Public Extensions for Adobe Launch

As announced on Twitter, 33 Sticks has decided to no longer create publicly available Extensions for Adobe Launch. I’ve made the decision that @33Sticks will no longer create public Extensions for Adobe Launch. Blog post to follow with why I’ve made this decision if you are interested. — jason thompson (@usujason) March 7, 2019 While […]

DTM-to-Launch Migration Series #3: The Migration Process

Thus far in this series, we’ve discussed your options for a DTM-to-Launch Migration, and some potential areas you can improve upon your solution as part of a migration. As you can see from my previous posts, there are a lot of possible considerations for a DTM-to-Launch migration. So what might the actual process look like […]

DTM-to-Launch Migration Series #2: A Golden Opportunity

Aside from all of the things that Launch handles better than DTM did (which I discussed a bit in my previous post in the series), a move to Launch provides an opportunity to clean up and optimize your implementation (to the point that even if you weren’t moving to Launch, you could still do this […]

DTM-to-Launch Migration Series #1: Options and Considerations

Adobe’s Launch is really building momentum (they just announced the plan to sunset DTM– editing abilities end December 31st, 2019 July 1st, 2020; read-only access dies June 2020 December 31st, 2020 (dates updated to reflect Adobe’s change)), and in the past few months, it feels like almost every day, I get asked “what does a […]

Differences between DTM and Launch to be Aware of

There’s a lot of talk about how Adobe Launch is backwards-compatible- that, aside from a few _satellite methods that may not still work (that were probably not supported to begin with), anything you had in DTM should still work in Launch. But, well, not EVERYTHING in DTM is still going to work in Launch, and […]

How to self-host a Launch Library using the download option

As mentioned in my series on migrating from DTM to Launch, DTM had a few deployment options: An Adobe/Akamai-hosted library (ie, your embed code starts with “//assets.adobedtm.com”) An FTP self-hosted library (DTM would push changes through FTP to a location on your own servers) A downloaded self-hosting option (you would manually download after changes and […]

Direct Call Rules in Launch have a new power: passing additional info in _satellite.track

Adobe’s Dynamic Tag Manager has always given developers a chance to define exactly when a rule was called, by firing _satellite.track(“insert rule name here”). This is called a Direct Call Rule (or DCR). They didn’t always get a ton of product love- after all, Event Based Rules don’t require work from developers and have so […]

Adobe Launch Pixel Loader Extension by 33 Sticks

In order to better support our clients that are leveraging the power of the Adobe Marketing Cloud, we have authored a free to use Extension for Adobe Launch. Our Extension, Pixel Loader, allows for quick and easy creation of dynamic marketing pixels, using a friendly UI that is natively integrated into the Adobe Launch platform. […]