33 Tangents – Episode #58 – Summer Reading List

It’s that time of year when many are preparing for vacation and looking for some reading material to take with them.  This week Jim, Jon, and Jason discuss what is on their summer reading list and other recommendations they have. BOOK RECOMMENDATIONS The Laws of Human Nature The Signal and the Noise: Why So Many […]

33 Tangents – Episode #57 – Starting a Family and Maintaining Balance

The concept of Work-Life Balance started out like all things do, as something that is well-intentioned.  It feels like that in recent years “Work-Life Balance” has become cliche and is used as a recruiting tactic employed by companies.  Using Jim as an example, Jason, Jon, and Jim talk about how to maintain balance in your […]

Adobe’s performanceTiming plugin, with some improvements and an explanation

As Page Performance (rightfully) gets more and more attention, I’ve been hearing more and more questions about the Performance Timing plugin from Adobe consulting. Adobe does have public documentation for this plugin, but I think it deserves a little more explanation, as well as some discussions of gotchas, and potential enhancements. How It Works Adobe’s Page […]

33 Tangents – Episode #56 – Talking New Age-y Business Trends with Evan LaPointe and Randy Zwitch

This week Jason and Jim are joined by friends of the show and past guests Evan LaPointe and Randy Zwitch.  What started as a comment on Twitter lead to this conversation about new age-y business stuff; the trends in business that often turn out to be fads. Randy Zwitch – Senior Director of Developer Relations – […]

33 Tangents – Episode #55 – Dealing With A Client That Micromanages

As consultants, we’ve all been there.  You come across that one client that wants to micromanage you as if you were one of their own employees.  This kind of practice is unhealthy when it comes to employees and can be downright disastrous with consultants.  What are the issues a consultant can experience when a client […]

33 Tangents – Episode #54 – Dealing with the Analytics Turnover Problem

Photo By: unsplash-logoCraig Whitehead The Analytics space is one that sees rapid turnover.  According to Corey Prohens at IQ Workforce is that most who work in analytics, either on the implementation or on the analysis & insights side, move jobs every 18 months.  This results in a feeling of repeated reset and slow progression.  What […]

33 Sticks Adds Industry Veteran Bryant Hoopes

I started my career in 2004. I’m fascinated by technology, people, and behaviors. Digital marketing is the confluence of those three things and I’ve been fortunate enough to work in this field for my entire career. Throughout my tenure in the digital marketing space, I’ve had the pleasure of working with hundreds of clients as […]

33 Tangents – Episode #53 – We’ve been podcasting for a year

It’s hard to believe but it’s been a year since we launched the podcast and published our first episode.  This week, Jason, Jon, and Jim take a moment to look back and discuss how we got started, what we’ve learned, and where we think we’ll go next.   Most Downloaded Episodes Episode #37 – Talking […]

Hila Dahan’s Adobe Summit Session on Advanced Calculated Metrics

33 Sticks Co-Founder and Principal Analyst, Hila Dahan, presented an extremely popular session at this years Adobe Summit in Las Vegas. Hila’s session focused on using advanced Calculated Metrics in three highly valuable use-cases: Forecasting – Introducing plan data into Analysis Workspace and creating pacing visualizations. Statistical Significance – Calculating test results in Analysis Workspace […]

33 Tangents – Episode #52 – Talking Data Layers with Jim Gordon – Part 2

This week Jim and Jason welcome back Jim Gordon to continue their discussion regarding data layers.  While last week focused on the technical intricacies of data layers, this week the attention turned toward the business need for data layers and why they are needed. STUFF WE MENTIONED Exploring Abandoned Places [YouTube.com] Hog Hollow Trail [AllTrails.com] […]